Amazon Company Analytic Project. edited-2.docx - 1 Amazon's...

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Amazon's Analytical Services
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Table of Contents
Introduction 3
Key Take Away 3
Literature Review 4
KPIs: Key Performance Indicators 4
Income and Sales 5
Profitability 5
Metrics for Valuation 5
The Active User Base 5
The bottom line 5
Compete Risk-Free with $100,000 in Virtual Cash. 5
Challenges 6
Covid-19's effect on Amazon 6
Methodology 7
Analysis 7
Market Trends of Amazon and eBay 7
SWOT (Strengths Weakness Opportunities Threat): Amazon 11
Strengths 11
Weaknesses 11
Opportunities 12
Threats 12
SWOT: eBay 13
Strengths 13
Weaknesses 14
Opportunities 14
Recommendation 14
A look at the five forces at play in Amazon and eBay 15
Insightful Analyses 17
Conclusion 18
References 20
Introduction

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Within the 1990s, both Amazon.com and eBay Company aided in the growth of the global e-
commerce firm. Amazon and eBay are both global e-commerce companies, but eBay is
primarily a marketplace for purchasing and selling things. Amazon is a platform as well as a
corporation.
Amazon used to be just an online business, but now it is a large shop that provides both
virtual and analogue products. Amazon is focused on e-commerce, Digital streaming, cloud
computing and artificial intelligence. eBay, on the other hand, changed online auctioning
from only collectables to a far broader range that is items. In addition, when eBay purchased
PayPal, it changed the way folks assume about contactless banking. In 2015, eBay separated
from the corporation and encouraged the development of e online payments even further.
eBay is a multibillion-dollar company. whereas, Amazon estimated market cap is 1.56
trillion. In this piece, we examine how Amazon and eBay do in sales volume, profit, and
value.
Key Take Away
•Purchasing, revenue, profitability, and value may all be factors investors consider
when evaluating companies like Amazon and eBay.
• Once it tends to come to FY 2021 sales, Amazon had $470 billion in TTM revenue,
whereas eBay had $10.3 billion in TTM revenue.
• Amazon earned $33.36 billion that year and, whereas eBay earned just $5.7 billion.
TTM P/E ratio for Amazon is 49.1, which would be significantly higher than that of
its rival, eBay, which is only 3 times as high.
• According to the other FAANG equities (Meta, Apple, Netflix and Google), Amazon
is indeed an excellent investment option (Meta, Apple, Netflix, and Google).
Literature Review
KPIs: Key Performance Indicators

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Both Amazon and eBay rely on a set of measures known as key performance
indicators (KPIs), which may be broken down into four categories:
• In terms of sales and revenue, which firm is expanding at a faster rate?
In terms of profitability, which firm generates the most money?
• How do you figure out which business is more valuable?
Which company has a large number of new customers and a large number of current
customers?
Income and Sales
2021 saw a 22 percent annual increment with in the last 12 months of the year (TTM)
to $470 billion. EBay had a revenue of $10.3 billion, which is roughly the same as 2020 and
2019. The revenue growth rate for Amazon over the past three years has been 29.1%, whereas
the revenue growth rate for eBay has averaged 3.6%.