2-2 psycholgy - A subliminal message is an insufficiently intense message used to produce a discrete sensation by influencing one's mental process or

2-2 psycholgy - A subliminal message is an insufficiently...

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A subliminal message is an insufficiently intense message used to produce a discrete sensation by influencing one's mental process or behavior. Subliminal stimuli effect ones perception just below the threshold of consciousness. The theory behind subliminal stimuli is that human behavior can be controlled by messages that bypass conscious perception and operates directly on the unconscious, ultimately influencing ones behavior. The use of subliminal stimuli in advertising scares many; yet this technique is frequently used as a desirable means of contacting, tinkering with, and some may even say manipulating people's minds. Advertisers frequently use subliminal messages because they find them successful in helping to sell products. However, there are those advertisers who do not use them or believe in their ability. Some are

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