Practiceexam2KEY

Practiceexam2KEY - COM 318: Fall Semester 2006 Practice...

Info iconThis preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon
COM 318: Fall Semester 2006 Practice Exam Exam #2 KEY Name: Practice Exam #2 Student I.D.:___________________________ Choose the BEST answer: 1. We often see pictures in the media of President Bush jogging or bicycling, which tend to strengthen his credibility. On the contrary, Vice President Cheney has lost credibility due to reports of his ailing health. These are examples of which dimension of credibility that we discussed in lecture? a. Trustworthy/ Safe b. Competent/ Expert c. Reliable/ Healthy d. Trained/ Fit e. Dynamic/ Energetic* 2. Tariq is a contestant on the trivia game show Who Wants to be a Millionaire. He has the option to “phone a friend” if he is unsure of an answer. He has chosen to phone Professor Stewart because Professor Stewart is more knowledgeable than he is in a variety of areas. What does his decision demonstrate about credibility? a. We are more influenced by knowledgeable people dissimilar to us for judgments and opinions. b. We are more influenced by knowledgeable people dissimilar to us for factual material.* c. We are more influenced by knowledgeable people dissimilar to us for economic decisions. d. We are more influenced by knowledgeable people dissimilar to us for decisions about our future. e. Credibility had nothing to do with this situation. Tariq probably chose Professor Stewart because he wants a better grade in COM 318. 3. The credibility of the Red Cross has fluctuated over the years due to allegations of financial mismanagement and other questionable practices. Their image was particularly damaged after 9/11, when charges against the organization were at their worst. Since then, however, the organization’s credibility has risen again to pre-9/11 levels. Based on what you learned in lecture, what does this demonstrate about credibility? a. The effect of credibility diminishes overtime b. The effect of credibility improves overtime c. Tragedy enhances credibility d. Credibility is influenced by the mass media. e. Credibility changes over time.* 1
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
4. In January, an explosion at the Sago mine in West Virginia trapped 13 miners for 41 hours. After hours of waiting, rumors spread amongst the miners’ families that all but one of the miners had survived. But several hours later mine officials reported that all but one had died. The credibility of the International Coal Group, which owned the mine, shifted rapidly, dropping when the explosion occurred, rising when reports spread that 12 men were found alive, and then dropping again once the news of the 12 deaths was reported. Based on what you learned in lecture, what does this demonstrate about credibility? a. The effect of credibility diminishes over time. b. The effect of credibility improves overtime c. Changing situations affect credibility.* d. The company’s credibility was affected because its executives were not similar to the families and miners. e.
Background image of page 2
Image of page 3
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 10

Practiceexam2KEY - COM 318: Fall Semester 2006 Practice...

This preview shows document pages 1 - 3. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online