Week 5 Competitive Strategies and Government Policies (1)

Week 5 Competitive Strategies and Government Policies (1) -...

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Competitive Strategies and Government Policies Learning Team C – Jessica Lewis, Taryn Photos, and Stephanie Wilson ECO/365 February 22, 2016 Christopher Rakovalis
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Apple Introduction Designs Manufactures Markets Mobile Devices/Communication Personal Computers Digital Portable Music Player Sells Software, Networking Solutions, Services
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New Companies making an Impact Amazon Google Microsoft Ecosystem Vertical Integration Other companies flourishing
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Effects of Global Competition on Management Decisions Jobs’ return to Apple in 1997, strategy view changed – embraced forming mutually beneficial partnerships with other companies buried the hatchet with old adversary Gates and invited Microsoft to invest in Apple made Apple's iTunes music catalogue available to Windows user decided to fit Macs with Intel processors instead of the IBM‐manufactured chips used previously made Apple into a retailer, world’s third largest
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