Marketing Ideas - Session 1 - 1 1 ANALYSE IDEAS FOR COMMUNICATION TO OTHERS 1.1 Distil key themes messages and positions to aid in clarity of thought

Marketing Ideas - Session 1 - 1 1 ANALYSE IDEAS FOR...

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1 WORKBOOK | © 2016 YOUNG RABBIT PTY LTD, AUSTRALIAN PACIFIC COLLEGE BSB42415 CERTIFICATE IV IN MARKETING AND COMMUNICATION | MARKETING IDEAS_V1.0 1. ANALYSE IDEAS FOR COMMUNICATION TO OTHERS 1.1 Distil key themes, messages and positions to aid in clarity of thought and presentation 1.2 Reflect on different ways of communicating ideas for different purposes and to different people 1.3 Identify the enabling skills and attributes of individuals who can effectively participate in discussions about ideas 1.1 – Distil key themes, messages and positions to aid in clarity of thought and presentation Preparing your communications Communications should be articulate and specific to the needs of the audience. Creative communications, such as the exploration of ideas and debating solutions, should engage the audience in ways that encourage creative thinking and participation. You should present a clear message and define the purpose and requirements, in order to elicit the correct audience response.
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