adv304-homework-amymartin

adv304-homework-amymartin - ADV 304 Advertising on the...

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ADV 304 Advertising on the Internet Unique # 05250 Name: Date: 02-04-08 Guest Speaker: Amy Martin Company / Affiliation: T-3 Interactive Synopsis: Amy Martin works in the account services department of the Austin based advertizing company, T-3. She received her undergraduate degree in marketing from Texas A&M University, and later, a masters in advertizing from The University of Texas. Following her graduate studies, Amy went to work for GSD&M, where she worked with a number of clients, the most important being Wal-Mart. While working on the Wal-Mart account, she was put in charge of developing the hallmark greeting card line. She had a lot of success with this and feels it was her biggest accomplishment while working for GSD&M. The Wal-Mart account was later lost, which is a common occurrence in advertizing. After working at GSD&M for a number of years, she decided to make a change to a smaller agency, and went to work for T-3. She is currently in the account services department, working on projects for Dell. She talked briefly about the different
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adv304-homework-amymartin - ADV 304 Advertising on the...

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