2008 Spring Quiz 2-04 ANSWERS-02

2008 Spring Quiz 2-04 ANSWERS-02 - Managing in Complex...

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Managing in Complex Environments    QUIZ #2      Name:_________________________________ Spring semester, 2008 Professor Atkin My lecture time is: ____________ This closed-book, closed-note quiz has 35 3-point questions.  Answers go on optical scan sheets.  To get a grade, you  must return (a) the quiz and (b) the answer sheet.  Good luck! 1. Changing the boundaries of an industry also changes…   D a. the rivals in the industry b.  the substitutes of the industry c. the industry product d.  all of the above 2. Defining an industry from a firm’s perspective is called…  D a. the SIC approach b.  supply-side substitutability c.     demand-side substitutability d.  none of the above   3. If two firms are supply-side substitutable…   C a. they are in the same industry b.  they may be rivals c.  both of the above d.  none of the above 4. As firms become more diversified they are more likely to be economically successful.   B a. true b.  false 5. Berkshire Hathaway is a firm that is often called a conglomerate.  Given that, which of the following is your best  guess about the firm’s product mix:   C a. insurance b.  insurance and related financial products c.  insurance, housing products, apparel, and retail d.     conglomerates sell only services 6. Assume we did a Porter type analysis on an industry and learned the following: There were relatively few rivals, each  was of similar size, demand was flat, there was excess capacity, and exit costs were high.   Given just this  information we can conclude:   A a. competition among rivals is high b.  the industry is unattractive c. both of the above d.  none of the above  7. Assume we conduct a Porter-type analysis of an industry that is in the early stages of the growth phase of the  product life cycle.  The likely outcome of this analysis is that the industry is unattractive since second movers 
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This note was uploaded on 06/25/2008 for the course BUSSPP MCE taught by Professor Atkins during the Spring '08 term at Pittsburgh.

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2008 Spring Quiz 2-04 ANSWERS-02 - Managing in Complex...

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