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Shan WangChapter 10 Open Case Study QuestionsOctober 26th, 20151. Describe Splash Corporation’s corporate strategy and business strategy.Corporate strategy addresses issues related to three fundamental question: In whatbusiness will we compete? How can we, as a corporate parent, add value to ourvarious lines of business(often called Subsidiaries)? How can diversifying ourbusiness or entering a new industry, help us compete in our other industries? Splashcorporation compete with global companies, produce valuable products, and offerspecial and great products for consumers.Business strategy refers to the ways in which a firm plans to achieve its objectiveswithin a particular business. One of splash corporation’s business strategies would