Cognition Final- Blink Chapter Outlines

Cognition Final- Blink Chapter Outlines - Introduction The...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: Introduction: The Statue That Didn’t Look Right • Kouros @ the Getty- The Getty, with its lawyers & scientists & months of painstaking investigation, had come to 1 conclusion, & some of the world’s most foremost experts in Greek sculpture- just by looking @ the statue & sensing their own intuitive repulsion- had come to another; in the 1 st few seconds (@ a single glance) they were able to understand more about the essence of the statue than the team @ the Getty was able to understand after 14 months; their thinking was “fast & frugal”- they simply took a look @ the statue & some part of their brain did a series of instant calculations & before any kind of conscious took place, they felt something. • University of Iowa- 4 decks of cards- 2 of them red & the other 2 are blue; each card either wins you $ or costs you $ & you have to turn over cards from any of the decks in such a way that maximizes your earnings; red decks are high-stake & blue decks give $50 payout & modest penalties- after we’ve turned over ~50 cards we start to develop a hunch about what’s going on; after we’ve turned over ~80 cards most of us have figured out the game & can explain exactly why the red decks are a bad idea- we have some experiences, we think them through, we develop a theory, & then we put 2 & 2 together & that’s the way leaning works. • Iowa scientists hooked each gambler up to a machine that measured the activity of the sweat glands below the skin in the palms of their hands- gamblers started generating stress responses to the red decks by the 10 th card (40 cards before they were able to say that they had a hunch about what went wrong with those 2 decks)- more important, right around the time their palms started sweating, their behavior began to change as well- they started favoring the blue cards & taking fewer & fewer cards from the red decks (the gamblers figured out the game before they actually realized that they’d figured out the game0 they began making necessary adjustments before they were consciously aware of what adjustments they were supposed to be making)- it’s a very powerful illustration of the way our mind works. • Our brain uses 2 very different strategies to make sense of situations: 1.The conscious strategy; it’s logical & definitive, but it’s slow & needs a lot of info. 2.2 nd strategy is quick & smart; drawback= it operates entirely below the surface of consciousness- it sends messages through weirdly indirect channels; it’s a system in which our brain reaches conclusions without immediately telling us that it’s reaching conclusions. • The adaptive unconscious- the part of our brain that leaps to conclusions; is thought of as a giant computer that quickly & quietly processes a lot of data we need in order to keep functioning as human beings....
View Full Document

This note was uploaded on 07/13/2008 for the course PSYC 33000 taught by Professor Radar during the Spring '08 term at Ithaca College.

Page1 / 10

Cognition Final- Blink Chapter Outlines - Introduction The...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online