Week 08 - Mini Task 8 - Tommy 25122460 Monday 10:30am class MKF 2121 MINI TASK 8 1 Answer the applied problems 1(a b and c on page 556 of your

Week 08 - Mini Task 8 - Tommy 25122460 Monday 10:30am class...

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MKF 2121 MINI TASK 8 1. Answer the applied problems 1 (a, b and c) on page 556 of your textbook (page 538 if you are using the older Malhotra 2012 edition). 1.a – The appropriate test would be pair sample t test, as there are two variables (preference before commercial and preference after commercial) and one population (the respondents were the same for both variables) 1.b – The appropriate test would be ANOVA as there are tests for means for two or more populations. There is a dependent variable, which is income (high, medium and low). The independent variable is the frequency of domestic air travel 1.c – The appropriate test would be the two independent sample t test, as there are one variable (the preference for fast food restaurants) from two different population (the population was divided into small and large households) 2.You need SPSS for this question. This exercise makes use of Boeing case questionnaire and dataset, which can be downloaded from Moodle (under week 7 tutorial).
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  • Two '16
  • Statistics, Null hypothesis, Fast Food Restaurants, appropriate test, domestic air travel

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