History 121: Final Exam Study Guide AIM: Native American civil-rights activist organization, founded in 1968 to encourage self-determination among Native Americans and to establish international recognition of their treaty rights. In 1972, members of AIM briefly took over the headquarters of the Bureau of Indian Affairs in Washington, D.C. They complained that the government had created the tribal councils on reservations in 1934 as a way of perpetuating paternalistic control over Native American development.Betty Friedan/ The Feminine Mystique Betty Friedan wrote The Feminine Mystique to shed light on the plight of the American woman during the 1950s and 60s. She argued that an idealized image of domestic womanhood had created an identity crisis among American women. Extremely controversial at the time, The Feminine Mystique is often credited with inciting the second wave feminist movement. •Through interviews with American housewives, Friedan discovers that many of them suffer from a pervasive and unexplained sense of dissatisfaction; she dubs this feeling “the problem that has no name.” •Friedan traces the return of women to the domestic life after their pre-war emancipation. She argues that women were socially pressured into becoming homemakers by the “feminine mystique”: an idealized image of domestic femininity that arose in the 1950s. The feminine mystique was reinforced through education, popular media, and academic theories. Meanwhile, it was exploited by advertisers looking to sell products to unhappy housewives. Friedan concludes that the life of a housewife prevents women from developing full, autonomous identities. She argues that both men and women must reject the feminine mystique, and she encourages women to pursue self-fulfillment through education.