413publicopinion

413publicopinion - PUBLIC OPINION Definitional...

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    PUBLIC OPINION Definitional preliminaries Measurements Formation Ideological differences in the U.S.
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    What constitutes a “public”? a group of people who are confronted by an issue who are divided in the ideas as how to meet the issue who engage in discussion over the issue  
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    What is an opinion? An opinion is an expression of beliefs and attitudes at a particular time Beliefs are the cognitive components: our understanding of the way things are. Values are ideals how things should be. Attitudes are built upon our beliefs and values. Cognitions (beliefs) lead to affects (feelings) and predisposition toward certain behavior.
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    What is Public Opinion?  The attitudes and beliefs  communicated by ordinary citizens  to decision makers   What public opinion says about  people, country, society?
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    Why study Public Opinion?   Policy, in Democratic States, Should Rest on Public opinion Public Opinion Dictates the Bounds of U.S. Foreign Policy Respect for Public Opinion Is a Safeguard Against Demagoguery Public Opinion Provides Clues About Culture.
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    Presidential approval . 0 10 20 30 40 50 60 70 80 90 100 2001/Sep 2003/Jun 2005/Sep 2006/Sep 2007/Feb 0 10 20 30 40 50 60 70 Approve Disapprove
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    Historical Data: End of Term Presidential Approval Clinton 2 nd  term      65% Reagan 2 nd  term  64% Eisenhower 2 nd  term 59% Carter 34% Nixon 24% Bush  (in 2007, term ends 09) 33%
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    War in Iraq:  Favor or Oppose 0 10 20 30 40 50 60 70 80 2003/ 03 2003/ 10 2004/ 11 2005/ 03 2005/ 06 Favor Oppose
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    War in Iraq latest poll 9/14/07 Looking back, do you think the U.S. did the right thing in taking military action against Iraq, or should the U.S. have stayed out” Did the Right Thing 39% Should have Stayed Out 53% Unsure 8%
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    The priorities of the issues and concerns facing the nation today 1. Iraq 2. Terrorism / National Security 3. The Economy 4. Energy 5. Illegal Immigration 6. Healthcare 7. Education 8. Morality 9. Fixing Government Itself 10. The Environment  
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    Believe/Don’t Believe in God 0 20 40 60 80 100 Sweden France Britain U.S. Believe Do Not Believe
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    A child should never be allowed to talk back to his parents, or else he will lose respect for them   . 0
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This note was uploaded on 03/11/2008 for the course COM 413 taught by Professor Ozminkowski during the Spring '08 term at Cal Poly Pomona.

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413publicopinion - PUBLIC OPINION Definitional...

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