Core Competencies and Competitive Advantage for Eco Entrepreneurship

Core Competencies and Competitive Advantage for Eco Entrepreneurship

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Core Competencies and Competitive Advantage for Eco Entrepreneurship We have focused on the external factors affecting competitive advantage—1) identifying the relevant market; 2) analyzing competitors; 3) examining other external factors—macro economic, social, tax/regulatory, etc; 4) identifying the target market as precisely as possible. We now turn to internal factors affecting competitive advantage. Resources capabilities core competencies competitive advantage
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Core Competencies and Competitive Advantage for Eco Entrepreneurship Resources: tangible and intangible inputs into the firm’s production: labor, capital, location (tangible); trust, managerial capabilities, links to market, scientific capabilities, synergies, reputation, brand (intangible). We want to identify those resources that are: Valuable (to the market) Rare (not held by competitors) Costly to imitate (difficult for competitors to copy) Non substitutable (required) These resources then become capabilities that are core competencies contributing to a competitive advantage.
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This note was uploaded on 08/06/2008 for the course ESM 274 taught by Professor Libecap during the Spring '08 term at UCSB.

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Core Competencies and Competitive Advantage for Eco Entrepreneurship

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