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4Rosch's priming studies

4Rosch's priming studies - Task Same as above but varied...

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Rosch’s Priming Experiments Task: to respond as quickly as possible as to whether two color chips are identical or not. Subjects were either primed with the appropriate color term or not. Results: If colors were focal, priming helped; if not, priming hurt.
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Unformatted text preview: Task: Same as above but varied level of prime: superordinate, basic, subordinate. All items were high in typicality. Results: Superordinate primes didn’t help relative to no prime; basic helped; subordinate no better than basic....
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