Marketing Assignment - The Product concept of Tesla The product concept holds that consumers will favor products that offer the most in quality

Marketing Assignment - The Product concept of Tesla The...

This preview shows page 1 out of 1 page.

The Product concept of Tesla The product concept holds that consumers will favor products that offer the most in quality, performance, and innovative features. Under this concept, marketing strategy focuses on making continuous product improvements. Tesla, as an up-and-coming emerging car manufacturer dialing only with electric vehicles, is creating a whirlwind to the automobile industry. Tesla is not just a car manufacturer. It is a technology and a design company that focuses on energy innovation. Tesla have many innovative features. Firstly, tesla has technology of world’s fastest charging station. Superchargers are connectors that charge Tesla vehicle in minutes instead of hours. Stations are strategically
Image of page 1

You've reached the end of your free preview.

Want to read the whole page?

  • Fall '14
  • SusanHarmon
  • Automobile, charge Tesla vehicle

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern

Stuck? We have tutors online 24/7 who can help you get unstuck.
A+ icon
Ask Expert Tutors You can ask You can ask You can ask (will expire )
Answers in as fast as 15 minutes