13 - All Round Utilities Inc offers airline trips financial advice and telephone calls for sale These products are referred to as the company's

13 - All Round Utilities Inc offers airline trips financial...

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All Round Utilities Inc. offers airline trips, financial advice, and telephone calls for sale. These products are referred to as the company's _____.non-durable goodsdurable goodsservicesoffered goodsThese products are the company's services. Services are defined as intangible activities, benefits, orsatisfactions such as banking, conducting an online search, visiting a doctor, taking a vacation, goingto a movie, or taking an online course.Which of the following statements is true about services?Primary services allow products to differentiate their offerings from the competition while also adding value to consumers.The marketing of services is the same as the marketing of goods.Services include both tangible and intangible products.Services account for the major part of Canada's gross domestic product (GDP).Canada has a strong service-based economy, which makes up approximately 72 to 75 percent of its gross domestic product (GDP).
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  • Fall '15
  • Brad Davis
  • Marketing, Brand, gross domestic product, Final goods

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