MGMT 211 - Chapt 5 supplement

MGMT 211 - Chapt 5 supplement - it 120 years from the day...

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Federal State Life Span Extended Additional Info Example Copyrights No Patents 20 years No Cotton gin, car types Service Marks 10 years Yes Trade Marks 10 years Yes Trade Names Kleenex, Asprin, Xerox Trade Secrets very rare indefinite coke formula If author has possesion, it's their for life + 70 years Photos, maps, recordings, books, music If publisher publishes it, 95 years If publisher doesn't publish
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Unformatted text preview: it, 120 years from the day of creation Not included: actual news events, historial info If you don’t use it for 2 years then you lose Good wrech, Greyhound, American Airlines If you don’t use it for 2 years then you lose Nike Target McDonalds Indefinite, but has to be EARNED - country assoicates item with your product If you get to be too well known you can lose it...
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