West Indies - 1 Cross-Cultural ManagementWest Indies yacht...

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1 Cross-Cultural Management—West Indies yacht Club Course Number: M954 Faculty: Mr.P Juskiw Student Name: Zhengying Hong Student number: 311841 Submission Date: 26/03/2017
2 Table of Contents Brief introduction ....................................................................................................................... 3 Overall Problems the Resort Faces ............................................................................................ 4 Problems that Johnson and the resort are currently facing .................................................. 4 Hofstede’s dimensions of culture (what resorts can learn) .................................................. 4 Kluckhohn’s Cultural Orientation Model ............................................................................ 5 Culture and Problems ................................................................................................................. 6 High expatriate turnover rate ............................................................................................... 6 Low customer satisfaction ................................................................................................... 6 Conflicts between local and expatriate staff ........................................................................ 7 Motivation theory ................................................................................................................. 7 Ineffective and Effective Managers ........................................................................................... 7 Ineffective managers ............................................................................................................ 7 Effective managers ............................................................................................................... 8 Prentice Hall’s theories ........................................................................................................ 8 Recommendations ...................................................................................................................... 9 Short-term Recommendations .............................................................................................. 9 Long-term Recommendations ............................................................................................... 9 Government Constraints .......................................................................................................... 10 Conclusion ............................................................................................................................... 11 References .............................................................................................................................. 12
3 Brief introduction In the British Virgin Islands (BVI), the British Virgin Islands (BVI) has five high-end hotels and WIYCR is one of its famous ship collection as well as its top navigation instruction program. The resort staff consists of expatriate managers and local employees. This leads to cultural differences and leads cross-cultural management issues for managers. The survey results include high turnover rate of expatriate, a substantial increase in the number of guest complaints, the tension between the expatriate and local staff, and finally the lack of motivation of the locals in their work. All the prob- lems above are not caused by the lack of technical or professional staff, however, they can be ex- plained by cultural differences within the organization, and the strict regulations imposed by the lo- cal government. This case is a good example of mistrust, the reason why one group of people has come to not trust another group of people. While being a native of Virgin Gorda Island and working for the West In- dies Yacht Club Resort, many natives see expatriate workers come and go. Some of the workers are managers, but most workers are only temporary workers during the peak time period between De- cember and early July. In the era of co-operation, the employees would become friends, and then the expatriate workers would travel back home after the peak season to never return leaving the na- tives in mistrust of the expatriates. In addition to two completely different cultures that do not trust each other, this would cause issues and turmoil to an already troubled West Indies Yacht Club Re- sort Overall Problems the Resort Faces 1.Problems that Johnson and the resort are currently facing (1)Misunderstanding between local and expatriates staff . Two categories of employees use to work in a different way and where not able to collaborate. This problem makes the resort a very hard place where to work for both side.

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