Case Study Week Four - Case Study Thirteen 1 Customer...

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Case Study Thirteen 1 Customer Service at Nordstrom: A Way to Mitigate Potential Conflict? 1. Dealing with dissatisfied and disgruntled customers is, perhaps, one of the greatest sources of conflict for retailers. Is Nordstrom’s approach to customer service and customer relationship management an appropriate way to defuse or prevent potential conflict situations? Explain the reasoning behind your answer. I personally think Nordstrom’s approach to customer service and customer relationship management is the best way to defuse or prevent potential conflict situations. First, I would like to point out that if it was not an appropriate way to defuse or prevent potential conflict then how did Nordstrom stay in business for over 100 years. A company cannot stay in business for that long if it had an inappropriate way to defuse or prevent potential conflict. Secondly, I say they have the best way to defuse or prevent potential conflict situations because they have the mentality to put customers first. Now I know a lot of companies say they put their customers first but how many of them do it. As the saying
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