3a Group project - Kanoyinsola Akagbosu Andrew McCauley...

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Kanoyinsola Akagbosu Andrew McCauley Agatha Otero Neil Wedgewood Dandan Zhong 1st Year Sales Projections According to the National Center for education statistics in fall of 2016, about 11.7 million female students enrolled for college. We are assuming the numbers for next fall with be around the same amount, since college enrollment is a reasonably steady trend over the last 5 years. Since our primary market is composed of college age students, we believe a big percent of our sales will come from there. We estimate that it will cost our company approximately 15 dollars to produce a fully assembled mirror. Due to the high product cost we project to have a 100% markup of our cost price and sell wholesale for $30 per unit. We believe with this price point we will be successful with the niche market we have. Our competitors like Bassett Mirror Company and BrandtWorks LLC mirrors sell similar mirrors after store markups were in the 200 plus dollars. We also
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