notes.9.12

notes.9.12 - Psych 9/12/08 Memory Refers to all the...

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Psych 9/12/08 Memory - Refers to all the information stored in a person’s mind and to the mind’s capacity to store and retrieve that information - 3 basic properties o Encoding: original learning or acquisition of information (perception) o Storage: maintaining information over time o Retrieval: Accessing stored information - 2 basic ways of measuring memory o Free recall: information must be reproduced without any cues o Recognition: choosing the correct answer among several options (multiple-choice test) - Modal Model of Memory (Atkinson and Shiffrin, 19680 o Duration of memories Sensory: 1-3 seconds Working memory: 10 – 15 seconds (if unrehearsed) Long-term memory: a lifetime o Sensory Memory (p. G11) The memory trace that preserves the original information in a sensory stimulus for a brief period following the termination of the stimulus Demo of sensory memory for vision (iconic memory) George Sperling (1960) Hypothesized that the letters faded from memory before
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notes.9.12 - Psych 9/12/08 Memory Refers to all the...

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