PSY352_1 - PSY 352 Personality Psychology Outline#1...

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Building Management Skills: An Action-First Approach
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PSY 352: Personality Psychology Outline #1: Assessment and Research Methods Part 1: Four Types of Personality Data 1. Self-report data (S-data): ask person about themselves (e.g. 20 statements test) strengths: access to info that other don’t have (e.g. anxiety, self-esteem, goals) weaknesses: do people have accurate self-knowledge? Will people be honest? social desirability: tendency to answer in attractive/likeable ways getting around social desirability: statistically control for it (e.g. Crowne-Marlowe scale), used forced-choice questionnaire (no SD involved) 2. Observer-report data (O-data): ask someone else about person strengths: access to info not available to person (e.g. reputation, social perceptions) weaknesses: biased by own personality, experience with person? 3. Test data (T-data): put people in identical situations, look for differences strengths: controlled situations, allows hypothesis testing weaknesses: possibility of participant, researcher bias 4. Life-outcome data (L-data): examine life events (e.g. marriage, divorce, jobs), often use S-data & O-data
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Building Management Skills: An Action-First Approach
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Chapter 8 / Exercise 01
Building Management Skills: An Action-First Approach
Daft/Marcic
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