quiz__3_answers - ENGRI 127 Quiz #3 Circle the letter of...

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ENGRI 127 Quiz #3 Circle the letter of the best answer 1. One of the What Went Wrong features in the book focuses on the development of the satellite phone. Regrettably, Iridium, the company that developed the first satellite phone, filed for bankruptcy in 1999. According to the case, what step in the development of a successful business idea did Iridium most likely fall short on? A. feasibility analysis B. the development of a business plan C. arranging for adequate intellectual property protection D. opportunity recognition E. establishing a proper ethical foundation for the firm 2. Michael Compton is planning to launch a new firm in the online video conferencing industry. He just met an investor, who has agreed to invest $20,000 in his firm. This initial investment in Michael’s firm is referred to as: A. seed money B. launch capital C. start capital D. launch money E. activate capital 3. A __________ is a resource or capability that serves as a source of a firm’s competitive advantage over its rivals. A.
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This note was uploaded on 09/30/2008 for the course ENGRI 1270 taught by Professor Callister during the Spring '08 term at Cornell University (Engineering School).

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quiz__3_answers - ENGRI 127 Quiz #3 Circle the letter of...

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