BUS 5421- Week 7 HW.docx - BUS 5421 Managerial Economics...

This preview shows page 1 - 2 out of 3 pages.

BUS 5421 - Managerial Economics Week 7: Homework QuestionsChapter 1717-1 Global ExpansionYou’re the manager of global opportunities for a U.S. manufacturer, who is considering expanding sales in Asia. Your market research has identified the market potential in Malaysia, Philippines, and Singapore as described next: The product sells for $10 and has unit costs of $8. If you can enter only one market, and the cost of entering (regardless of which market you select) is $250,000, should you enter one of these markets? If so, which one? If you enter what is your expected profit?

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture