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lesson15 - The Organic Foods Marketplace sales of organic...

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The Organic Foods Marketplace sales of organic foods are booming- expected to double to 35 billion dollars by 2011 consumers of organic foods can be categorized into four groups: devoteds: truly committed to organic (16%) temperas: view organic as a treat (22%) dabblers: buy organic only occasionally (44%) Reluctants: just don’t believe organic food is good value for the money (18%) Consumer beliefs about organic foods consumers believe organic foods: are grown without chemical pesticides- 67% are safer for the environment- 55% are safer to eat than non-organic foods-43% are better for my children- 41% Regulating pesticides in foods Federal government regulations govern the use of pesticides in food Food and Drug Act (1906) : fresh, canned or frozen food shipped in interstate commerce must be pure and wholesome Food, Drug, and Cosmetic Act (1938): authorized the FDA to set tolerances for pesticides in foods Miller Amendment (1954) : required tolerances for all pesticides. Foods considered adulterated if pesticide levels exceed limits Establishing safe exposure levels 1. Use animal toxicity studies to estimate acceptable safety levels for humans (NOEL) 2. Calculate highest pesticide residue levels likely in crops 3. Determine how much reside will be consumed in food and drink maximum residue level is the mas level of pesticide allowed NOEL/100=ADI; ADI<MRL (max residue level) Maximum Residue Level safety factor there is a safety built into the MRL tolerance MRL levels are usually less than 1% of the ADI or 10,000 times less than NOEL MRL levels are set based on daily maximum consumption of all food items, but Only 10-30% of a food crop is treated 60-80% of pesticides can be reduced through handling and processing
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Pesticide residue reductions Process Food Item % Reduction Washing Apples Peaches 14% 73% Trimming Lettuce 89% Heating Baked Potatoes Frozen Beans 61% 92% Shipping Cucumbers Peppers 100% 14% be familiar with the techniques Food Quality Protection Act (EQPA) the food quality protection act of 1996 required the EPA to reassess tolerance for al existing pesticides (10,000) by: mandating a single health-based standard providing special protection for infants and children expediting approval of safer pesticides requiring regular re-evaluation of pesticide tolerances National Organic Standards-2002 banned conventional pesticides and fertilizers banned growth hormones and antibiotics as feed additives animals are fed 100% organic feed animals have access to the outdoors banned irradiation preservation of food banned GMOs banned sewage sludge as fertilizer milogranite is the brand name of an organic nitrogen fertilizer produced by the Milwaukee metropolitan Sewerage district. This fertilizer is made up of microbes that have digested nutrients from the sewage stream along with added iron used to strip phosphorus from the waste water flowing into lake Michigan Now used as a golf course fertilizer 4-categories for the USDA organic label “100% Organic”: all organic ingredients “organic” at least 95% by weight
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lesson15 - The Organic Foods Marketplace sales of organic...

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