ThunderSchool Final Draft Business Plan

ThunderSchool Final - DRAFT – B USINESS P LAN PRIVILEGED AND CONFIDENTIAL MAY 2000 P REPARED FOR WRC M EDIA B Y D IAMOND T ECHNOLOGY P ARTNERS I

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Unformatted text preview: DRAFT – May 30, 2000 B USINESS P LAN PRIVILEGED AND CONFIDENTIAL MAY 2000 P REPARED FOR WRC M EDIA B Y D IAMOND T ECHNOLOGY P ARTNERS I NCORPORATED 1 DRAFT – May 30, 2000 Business Plan Table of Contents 1 Executive Summary...............................................................................7 1.1 Market Opportunity.........................................................................7 1.2 Business Concept............................................................................7 1.3 Value Proposition ...........................................................................8 1.4 Go To Market Strategy....................................................................9 1.5 Financial Opportunity......................................................................9 1.6 Financing Requirements...................................................................9 1.7 Valuation.......................................................................................10 1.8 Technology Strategy .....................................................................10 1.9 Management Team and Organizational Structure............................10 2 Business Concept.................................................................................12 2.1 Vision and Mission Statement ........................................................12 2.1.1 Vision_____________________________________________________________________________12 2.1.2 Mission___________________________________________________________________________12 2.2 Target Market................................................................................12 2.3 Magnitude of the Opportunity.........................................................13 2.4 Business Model .............................................................................13 2.4.1 Core Service Offerings____________________________________________________________15 2.4.2 Strategic Partnerships_____________________________________________________________17 2.5 Content Partnerships......................................................................17 2.6 Competitive Advantage of Business Model.......................................18 3 Market Opportunity.............................................................................19 3.1 Emerging Education Trends............................................................19 3.1.1 The education system is failing its students_______________________________________20 3.1.2 Parents, teachers, administrators and governmental agencies are searching for ways to measure performance_________________________________________________20 3.2 Emerging Technology Trends in Education.......................................20 3.2.1 Technology is gaining acceptance as an enabler of learning_______________________21 3.2.2 Thus a market for learning technology has been established______________________22 3.2.3 A new model of learning is emerging______________________________________________24 3.3 Changes in Consumer Behavior.......................................................253....
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This note was uploaded on 10/13/2008 for the course ENTR 498 taught by Professor Choi during the Spring '08 term at Loyola Marymount.

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ThunderSchool Final - DRAFT – B USINESS P LAN PRIVILEGED AND CONFIDENTIAL MAY 2000 P REPARED FOR WRC M EDIA B Y D IAMOND T ECHNOLOGY P ARTNERS I

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