EVENT PLANNING MARKETING PR OFFICE OF STUDENT ORGANIZATIONS...

EVENT PLANNING, MARKETING, & PR

OFFICE OF STUDENT
ORGANIZATIONS & GOVERNANCE
Staff
• Courtney Salters, Director
• Lori Murphy, Program Coordinator
• Whitney Ezell, Program Coordinator
• Clay McCullough, Graduate Student Staff
• Lauren Marve, Graduate Student Staff
Office Locations
• Courtney, Sarratt 207
• Lori, Sarratt 315
• Whitney, Sarratt 339
• Clay, Sarratt 333
• Lauren, Sarratt 333

Event Planning

EVENT PLANNING
Assumptions:
• Created organization
• Established online assets
• Formed leadership team
Guiding questions for events:
• Does it align with our
mission and add value?
• Who is our target
population? Will they
attend?
• What is the purpose?
• What are the resources
available?
• How will we reach our
goal?

Vision Budget Details
Budget
Leading up
to the
Event
Execute
After the
Event

Vision
• Mission of your organization
• Purpose of the event
• Develop a theme for the event
Budget
• What is your budget?
• What can you allocate?
• How many people, realistically, will attend?
• Create a template for budget
Details
• Name, Date, Time, Location
• Check for conflicts
• Book your space | EMS
• Register your event in Anchor Link
• Create a timeline
• Co-sponsorship

Budget
• Do the logistics fit into your budget?
• Do you need to reevaluate?
• Example budget available
Leading up
to the event
• Vendors | Internal Campus Suppliers
• Assign responsibilities
•