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Surname 1 Name: Affiliation: Course: Tutor: Date: Dick's sporting goods Dicks sporting goods is the only large-scale national retailer in the country. It follows after the Vestis Retail Group and Sports Authority. After Vestis retail group filed for a bankruptcy protection in 2016, Dick's Sporting goods only had competition at the local level with such as Modell's in New York City and chains such as the Finish line although they only competed in specific product categories. Dick's Sporting Goods is also competing at the commerce level with Target, Amazon, and Wal-Mart. This shows it has generated competitive advantage in the US sporting goods stores industry. Dicks sporting goods is climbing up the ladder in the retail space. It has shown solid results as its revenues have grown by 10% YOY. It has also demonstrated 5% store improvement. The company is scaling heights as its management has described a market share gain and growth in hard lines, footwear, and apparel.
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