Everett and Aitchison_ JOST696.pdf

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See discussions, stats, and author profiles for this publication at: The Role of Food Tourism in Sustaining Regional Identity: A Case Study of Cornwall, South West England Article in Journal of Sustainable Tourism · February 2008 DOI: 10.2167/jost696.0 CITATIONS 130 READS 2,303 2 authors , including: Some of the authors of this publication are also working on these related projects: Why it's ok to charge tourists more for chips View project Sally Everett Anglia Ruskin University 13 PUBLICATIONS 264 CITATIONS SEE PROFILE All content following this page was uploaded by Sally Everett on 03 January 2016. The user has requested enhancement of the downloaded file.
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The Role of Food Tourism in Sustaining Regional Identity: A Case Study of Cornwall, South West England Sally Everett and Cara Aitchison Centre for Leisure, Tourism and Society, University of the West of England, Bristol, UK This exploratory paper examines the role of food tourism in developing and sustaining regional identities within the context of rural regeneration, agricultural diversification and the creation of closer relationships between production and consumption in the countryside. It focuses on Cornwall, South West England, an area with rural develop- ment issues, increasing tourism impacts and contested issues of regional identity. A literature and policy analysis, and in-depth interviews with 12 restaurateurs, were un- dertaken in four popular tourist locations. Correlation was found between increased levels of food tourism interest and the retention and development of regional identity, the enhancement of environmental awareness and sustainability, an increase in social and cultural benefits celebrating the production of local food and the conservation of traditional heritage, skills and ways of life. The paper draws attention to three issues: the role of food tourism in increasing tourist spending, the potential role of food tourism in extending the tourist season, and the re-examination of food tourist typologies within a sustainability framework. doi: 10.2167/jost696.0 Keywords: Cornwall, food tourism, regional identity, rural regeneration Introduction It has been proposed that ‘gastronomy studies add a missing perspective to the quest for sustainable tourism’ (Scarpato, 2002: 140), yet there have been few empirical studies into food-related tourism, particularly from a sociocultural perspective (Boniface, 2003; Hjalager & Richards, 2002). Through a multidisci- plinary literature review, this paper highlights deficiencies in the literature by outlining the academic and policy context, and then discusses empirical research findings of food tourism. The paper finds that food tourism has a role in securing the ‘triple bottom line’ of economic, social and environmental sustainability and should not be peripheral to tourism research. It suggests an important role for food tourism in strengthening a region’s identity, sustaining cultural heritage, contesting fears of global food homogenisation and facilitating the regeneration of an area’s sociocultural fabric.
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