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Advetising to Children 9-10-07

Advetising to Children 9-10-07 - • The Central Hudson...

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Advertising to Children Chapter 2 Issues in Advertising Advertising controversial products o Tobacco o Alcohol o Gambling o Prescription drugs Subliminal Advertising Advertising and the Law First Amendment – Freedom of Expression “Speech” vs. “Commercial Speech” Valentine vs. Christensen (1942) Virginia State Board of Pharmacy vs. Virginia Citizens Council When can commercial speech be regulated?
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Unformatted text preview: • The Central Hudson Test 1980 o Does the commercial speech at issue concern a lawful activity? o Will the restriction of commercial speech serve the asserted government interest substantially? o Does the regulation directly advance the government interest asserted? o IS the restriction no more than necessary to further the interest asserted?...
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