BA200- outline of final project - Edgar Theresa Mueller...

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Edgar Theresa Mueller Ba200, Prof. Kohler 4/15/2008 Outline Coors- A beer brewing company. We choose Phoenix because that is where the Superbowl is and Coors is a sponsor of the Superbowl. Also Coors’ is thinking about acquiring a brewery there. 1. About Coors A. The third largest brewer in all 50 states B. Is currently the largest growing brewery C. The second largest brewer in The U.K., 10 th in the world D. Combined beer sales make Molson Coors Brewing Company the world's fifth largest brewer. 2. Coors’ History A. Founder- Adolph Coors born in Prussia in 1847 opened the golden brewery in Colorado in 1873 B. Shut down temporarily during prohibition, reopened in 1933 C. 1937 slogan Brewed with Pure Rocky Mountain Spring Water D. 1959 started a recycling revolution by offering a penny for every returned
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This note was uploaded on 04/20/2009 for the course BA 200 taught by Professor Williamr.kohler during the Spring '09 term at University of Illinois at Urbana–Champaign.

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BA200- outline of final project - Edgar Theresa Mueller...

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