Task 1 - Marketing Plan Management - Template - Copy.docx - Task 1 Houzit Marketing Plan Management Report By Student Name Date Contents Executive

Task 1 - Marketing Plan Management - Template - Copy.docx -...

This preview shows page 1 - 6 out of 6 pages.

Task 1: Houzit Marketing Plan Management Report By: Student Name Date:
Contents Executive Summary ………………………………………………………… Page 3 Marketing Management Plan 1. Marketing Activities ………………………………………………………… Page 3 2. Integration of Organisational Activities ………………………………….. Page 4 3. Monitor Progress …………………………………………………………………… Page 4 4. Distributing & Pricing …………………………………………………………….. Page 4 5. KPIs ……………………………………………………………………………………….. Page 5 6. Delegation ……………………………………………………………………………… Page 5 7. Communication Strategies .…………………………………………………… Page 5 Conclusion ………………………………………………………………………………………. Page 6 Minutes of Meeting with CEO ………………………………………………………… Page 6
Executive Summary : (Approx: ¼- ½ page summary on what the report is all about – describe the reasons for this report) Marketing Management Plan: 1.Marketing Activities: (What are Houzit’s marketing activities?) Describe and explain.
2.Integration of Organisational Activities: (Describe how are the different marketing activities connected to each other?)3.Monitor Progress: (List whatto monitor and howto monitor so that you can maximise marketing plan performance?)4.Distributing & Pricing: What is the new method to improve marketing and get more sales? What will you monitor to ensure your remain competitive and profitable?
5.KPIs: (What are the two KPIs you will use to measure progress against the targets set? Explain how you will measure each of these KPIs?)6. Delegation:(List the names and responsibilities of each member of the marketing team – there are four)7. Communication:List the communication strategies/methods you would use to communicate to ensure the team works well together to achieve the results of the marketing plan)Conclusion: (1/4 – ½ page summary which describes the purpose and your recommendations of your report).
Minutes of Meeting with CEO Date: Time: Name of Attendees: Topic of Meeting: Summary Notes: 1. (summarise 1 st point) 2. (summarise 2 nd point) 3. (summarise 3 rd point) 4. (summarise 4 th point) etc, etc.

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture