IB 385 Peng Chapter 17 (Corporate Social Responsibility)

IB 385 Peng Chapter 17 (Corporate Social Responsibility) -...

Info iconThis preview shows pages 1–8. Sign up to view the full content.

View Full Document Right Arrow Icon
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
STAKEHOLDER VIEW OF THE FIRM stakeholder   - group or individual who can affect or is affected  by the achievement of the organization’s objectives corporate social responsibility  (CSR)  - consideration  of, and response to, issues beyond the narrow economic,  technical, and legal requirements of the firm to accomplish social  benefits along with the traditional economic gains which the firm  seeks
Background image of page 2
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
BIG PICTURE PERSPECTIVE global sustainability   - ability “to meet the needs of the  present without compromising the ability of future generations to  meet their needs”
Background image of page 4
BIG PICTURE PERSPECTIVE primary stakeholder groups  - constituents on which the  firm relies for its continuous survival and prosperity secondary stakeholder groups  those who influence or  affect, or are influenced or affected by, the firm, but are not engaged  in transactions with the firm and are not essential for its survival triple bottom line  - economic, social, and environmental  performance that simultaneously satisfies demands of all  stakeholders
Background image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Background image of page 6
INSTITUTIONS AND CORPORATE SOCIAL RESPONSIBILITY reactive strategy   - response to relatively little or no support of 
Background image of page 7

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 8
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 18

IB 385 Peng Chapter 17 (Corporate Social Responsibility) -...

This preview shows document pages 1 - 8. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online