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11.Award: 10.00 pointsProblems? Adjust credit for all students.Trek Bicycle purchases only the highest quality raw materials to make products that will live up to itsmission to "Build the best bikes in the world." As an organizational buyer, Trek operates in whichtype of market?Reseller marketRetailer marketIndustrial marketGovernment marketNot-for-profit marketIndustrial firms in some way reprocess a product or service they buy before selling it again to thenext buyer. Trek purchases raw materials from its suppliers to use in making its bikes.Multiple ChoiceDiﬃculty: 2 MediumLearning Objective: 06-01 Distinguishamong industrial, reseller, andgovernment organizational markets.References
12.Award: 10.00 pointsProblems? Adjust credit for all students.As cycling's popularity increased, so did consumer demand for Trek's products. As consumerdemand for Trek's bikes increased, so did Trek's demand for raw materials from its suppliers. The