last review.docx - 1. Cost leadership is the ability of a...

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1.Cost leadership is the ability of a company or business unit to design, produce, andmarket a comparable product more efficiently than its competitors. T2.The only way to gain competitive advantage within an industry is to use a competitivestrategy. F3.The TOWS Matrix illustrates how the external opportunities and threats facing aparticular corporation can be matched with that company's internal strengths andweaknesses to result in four sets of possible strategic alternatives. T4.According to the BCG Growth Share Matrix, dogs should be either sold off or managedcarefully for the small amounts of cash they can generate. T5.One limitation of portfolio analysis is that it provides an illusion of scientific rigor6.Concentric diversification is growth into unrelated businesses F

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Term
Fall
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N/A
Tags
MGT401

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