case study chapter 12.docx - Duhan 1 Case study#12 chapter...

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Duhan 1 April 24, 2015 Case study #12 chapter 1: Gartner.Inc Summary: This case study is about Gartner.inc, a company predicting trends in the market. 12-26. This case of Gartner.inc is all about the importance of the relationship between information systems and strategic planning. It’s a company dedicated to predict the trends in the market, which investments could be successful. Also, this company helps other companies to establish strategic plans for the upcoming years. Gartner does all of this by using information systems that help them tracking the information, making surveys, and developing prediction that later are used to establish strategic plans. 12-27. Gartner´s customers got a complete survey of information, but the executives from these companies (the customer companies) may also need more information than what Gartner provides them. Other information that would be useful for these companies could be information of the activities of other companies competing with them in the same field, and
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