blackproducts

blackproducts - Products That Sought to Change a Race & the...

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Products That Sought to Change a Race & the Psychological Underpinnings Heather Fackelman Psychology of the Black Experience TH 10:00-11:15
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Products That Sought to Change a Race & the Psychological Underpinnings Heather Fackelman Psychology of the Black Experience TH 10:00-11:15
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In 1945, there were various products available that promised to lighten skin tone. One of these was Star Glow Skin Lightener, which promised to provide a “creamy smooth skin appearance that invites romance.” This implied that a person with dark skin could not come upon romance without the product; the company sent out the message that an African American, or a person with dark skin could not come to find love without changing his or her physical appearance. Pompeian Massage Cream was another skin lightening product. Pompeian Massage Cream promised to “help roll off ugly darkening skin oils that mar [the] appearance.” This sent a message that dark skin is inherently unattractive. African Americans who read this were led to believe that their physical appearance was dreadful,
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This note was uploaded on 04/22/2009 for the course ANTH 140 taught by Professor Staff during the Spring '08 term at Montclair.

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blackproducts - Products That Sought to Change a Race & the...

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