Class dominant theory.docx - Class Dominant Theory ECONOMIC VIEWPOINT https\/marketography.com\/tag\/class-dominant-theory media is controlled by

Class dominant theory.docx - Class Dominant Theory ECONOMIC...

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Class Dominant Theory ECONOMIC VIEWPOINT “media is controlled by corporations, and the content–especially news content–is dictated by the individuals who own these corporations. Considering that advertising dollars fund the media, the programming is tailored to the largest marketing segment. We would never see a story that draws negative publicity and emotion to a major advertiser. The class-dominant theory in a newsroom extends beyond corporate control. A journalist with a specific agenda can alter or twist a story to suit their own needs.” banks, corporations, agribusinesses, and big real estate developers “only power network of any consequence in the history of the United States has been the economic one, which under capitalism generates a business-owning class and a working
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  • Fall '17
  • Dr Dunkley
  • Sociology, Term Paper, Theory

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