With its well-known status as a luxury brand, Luis Vuitton is using nonprice competition which is best described as when _____.
a.a seller decides not to focus on price and instead emphasizes distinctive product features, service, product quality, promotion, packaging, or other factors to distinguish its product from competingbrandsb.the costs of producing a product equal the revenue made from selling the productc.buyers focus on purchasing products that signify prominence and statusd.a seller emphasizes price as an issue and matches or beats competitors' pricese.two or more companies engaging in intense price competition, often in an effort to boost market shareFeedbackCorrect. This is nonprice competition.
In general, the consumers who seek out Luis Vuitton branded
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- Spring '14
- LakishaL.Simmons
