IFSM 201 Quiz 4.docx - IFSM 201 Quiz Submissions Week 4 Quiz 0 0.25 points(True\/False Data warehousing and data mining mean the same thing when applied

IFSM 201 Quiz 4.docx - IFSM 201 Quiz Submissions Week 4...

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IFSM 201 Quiz Submissions - Week 4 Quiz 0 / 0.25 points (True/False). Data warehousing and data mining mean the same thing when applied to CRM. Question options: A) True B) False Hide Feedback Incorrect. Data warehousing is where the data is stored; data mining is the extraction of that data from 0 / 0.25 points (True/False). Whether the focus is acquisition, loyalty, retention, or service, a company's use of CRM results in greater profits for the company. Question options: A) True B) False Hide Feedback Incorrect. There may be cases where, in order to maintain customer loyalty and retention, or to provide forgo profits in order to fix a particularly severe problem with service. 0 / 0.25 points Is the following an example of increasing brand awareness through groups or fans? Select Yes or No
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  • Fall '09
  • Quiz 4

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