casos.pptx - Caso xito Lasso Shoes/Consultora Crowdfunding...

This preview shows page 1 - 3 out of 3 pages.

Caso éxito: Lasso Shoes/Consultora: Crowdfunding Consultant - Para aumentar sus ventas un 100%, la empresa decidió realizar una campaña publicitaria por internet sin video durante un año, que dio como resultado un aumento de apenas el 15%. - La consultora, rediseño su campaña publicitaria, reduciendo el presupuesto a emplear en un 50%, logrando aumentar las ventas en un 120% al final del primer año.
Image of page 1

Subscribe to view the full document.

Caso fracaso: EuroDisney - Disney decidió expandir su línea de parques temáticos a Europa en la década de los 80´S, con el concepto EuroDisney. - Al iniciar operaciones en Europa, la compañía no previo, los cambios culturales, lo cual resulto en perdidas de mas de 1 billón de dólares. - La compañía solicito la colaboración de una consultora
Image of page 2
Image of page 3
  • Winter '15
  • Cases, Consulting

{[ snackBarMessage ]}

Get FREE access by uploading your study materials

Upload your study materials now and get free access to over 25 million documents.

Upload now for FREE access Or pay now for instant access
Christopher Reinemann
"Before using Course Hero my grade was at 78%. By the end of the semester my grade was at 90%. I could not have done it without all the class material I found."
— Christopher R., University of Rhode Island '15, Course Hero Intern

Ask a question for free

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern