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Running head: FIN 630 Short Paper – Electrolux & GE Appliances1FIN 630 Short PaperFarrukh Akimov29thOctober, 2017Capital Budgeting & FinancingProfessor Dr. R. DagueSouthern New Hampshire University
FIN 630 Short Paper – Electrolux & GE Appliances2Electrolux & GE AppliancesOverview AB Electrolux(often known as Electrolux) is a multinational home appliancemanufacturer with headquarters in Stockholm, Sweden[Ele17]. Its consistentinnovations and willingness to grow make Electrolux the second world’s largestappliance manufacturer after Whirlpool. Most of the Company’s products go to marketunder a variety of brand names, including its own[Eur10]. At the start, the Company has been established from a merger of two Swisscompanies – Lux AB and Svenska Elektron AB, where the former was already anestablished enterprise and the latter was a young company, concentrated on sellingvacuum cleaners[Gan12]. Although, the origins of the Company are more centeredaround vacuum production, today Electrolux makes all types of major home applianceproducts. GE Appliances, prior to acquisition was owned by General Electric (GE) andknown as GE Appliances & Lightingand GE Consumer & Industrial, is anothermultinational company founded in 1904 with headquarters in Louisville, Kentucky. GEAppliances is one of the largest home appliance manufacturers in the United Statesafter Whirlpool and Electrolux[GEA17]. The Company goes in the market under various

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