2.20.07 - Random Lecture Notes on XM and Sirius Satellite...

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Unformatted text preview: Random Lecture Notes on XM and Sirius Satellite Radio- XM and Sirius are merging- Difference between terrestrial and satellite radio o Terrestrial is delivered from the earth Get it by an antenna; sent thru terrestrial airwaves Regular broadcast radio o satellite is delivered from satellite commercial-free source of signal: satellite nation-wide footprints (aka: range) o Big problem with XM and Sirius merging Only 2 services offering satellite radio Will constitute a monopoly if they merge Must get permission from FCC and Dept. of Justice Dept of Justice handles cases of monopoly o EX. Looked into Microsoft for monopolistic practices What XM and Sirius are saying about monopolistic accusations: We arent engaging in monopoly, there is a lot of competition o Terrestrial radio o MP3 players There are a lot of sources of music information out there that people can download off internet XM and Sirius really arent competing with each other as much as they are competing against other music sources; one of many audio services Radio Today- Competition o More radio stations than any other media More than print media, television stations, etc. o Because of competition and how people buy advertising time RADIO can only have 9% total ad revenue aka: around 18 billion dollars o Types of radio stations Commercial FM- 47% of total number of stations Commercial AM- 37% Non-commercial- 16% Public broadcasting stations WUOG- college stations o Audience share About 80% of FM stations FM by far, has more listeners o Much clearer than AM, but AM stretches farther and a lot cheaper AM stations dont have as much audience share ad FM- Consolidation o Affect of Telecom Act of 1996 Lead to a lot of super groups Got rid of a lot of rules that kept people from owning a lot of...
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This note was uploaded on 03/20/2008 for the course TELE 3010 taught by Professor L.benjamin during the Spring '07 term at University of Georgia Athens.

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2.20.07 - Random Lecture Notes on XM and Sirius Satellite...

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