Hard system method.docx - Q1 Apply the Hard Systems Method...

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Q1. Apply the Hard Systems Method to this Situation case, including spry diagram and conceptual mapping in order to brainstorm, analyse and make suitable recommendations. Provide a detailed narrative explaining your thinking process. (400 words) Q2. Investigate further suitable approaches and tools that could be used to investigate, illustrate and make recommendation to solving problems. Please consult all your course materials and undertake relevant literature search. (350 words) they are 598 words Because Quest marketing department is weaker, it needs to have various marketing analysis to make sure that it is aware of the market it is operating it. SWOT analysis gives an insight of company’s strengths, weaknesses, opportunities and threats. Many retailers, distributers, marketing professionals and organizational staff are experts of marketing field but they do not have any market analysis, market analysis is important for product success now days. Quest diagnoses must pin point is customers, make developed strategies to attract and appeal to the. For this purpose it needs to do market research through SWOT analysis. On the other hand, the marketing professionals of quest must learn about vendors, suppliers and other characteristic which contribute to successful marketing plan. Besides SWOT there are other types of business proposals as well. Marketing is now all technologies, SWOT deal with this aspect too; there is a role of computer and software’s in firms and it consider it as strength of firm if it uses software’s to develop its customer management. SWOT analysis Strength Quest is a well -known brand and established its franchises all across world. Its main market is present in US as it is present in almost all parts of US. It is conscious about customer care plan and wants to participate in customer health services. Health department has ever lasting demand. It has secure concerns as it operates in very threat free industry unless it does not compromise on lab tests.
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Stakeholders trust this company because it is working since 1967 and it has seen various ups and downs of industry. Quest has online facilities as well; customers can see their data online. . Weakness Quests are unable to entertain customers.
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  • Fall '16
  • Mr. George
  • Marketing, Customers, Customer relationship management

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