Essay 2_ Rhetorical Analysis "Back to the Land"-5.pdf

Essay 2_ Rhetorical Analysis "Back to the...

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1 The Blissful Ignorance of Privilege Maira Kalman’s Back to the Land , a blog post written for the New York Times, seems simple and innocent enough at first glance. It doesn’t provide us with any thought provoking ideas, but then again, her piece is mostly for those just looking for an easy read, something they can just skim through and finish feeling more worldly. Kalman attracts her audience through her unique, stylistic choices and her simplistic use of the English language. However, although it looks like a carefully crafted, philosophical essay at first, Kalman really seems to miss the mark in that her piece is riddled with logical fallacies and specious arguments that render Back to the Land ineffective. Kalman is attempting to argue that America should revert back to the time when fast food was not a thing, and our only food source was the land. Organic, unprocessed, and healthy. To convey this argument, Kalman used a very straightforward, elementary like manner of writing. It is easy to understand, meant for the average person, with vocabulary to match, using phrases such as “fatafat”, “slowly slowly”, and “hurrah” (Kalman, Back to the Land ). She also tends to use shorter, more direct sentences, which again, cater to a more childlike style. In addition to this, Kalman also chose to use a very child-like font. Her use of language and font demonstrate that she does not take the matter as seriously as she should. Kalman’s thought process may be
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