IBS CA2 (1).pptx - BA0910 International Business Strategy...

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BA0910 International Business Strategy Group 3 CA2 Dairy Farm International (Myanmar) Tutor: Mr Andre Han DBA/FT/3B/08 ANG GEE SING (1451144) LUCAS LIM SHI JIE (1413346) WAIPRIB MONNASIT (1412262) LIM XIN YING TERESA (1413838)
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Agenda 1. Introduction & Overview 2. Industry Competitiveness Analysis (Porter’s Five Forces) 3. Competitor Analysis 4. Recommendations and Conclusion
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Introduction & Overview Group 3 Monnasit CA2
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Macro Environment Analysis Group 3 Monnasit CA2
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Economic Group 3 Monnasit CA2 World Bank, 2016; Economist Intelligence Unit, 2016 Low Base Fast Growth
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Bloomberg, 2016 Group 3 Monnasit CA2 Economic High Growth
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Trading Economics, 2016 Group 3 Monnasit CA2 Economic High Growth
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World Bank, 2016 Group 3 Monnasit CA2 Favourable Economic Structure
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PWC, 2016 Group 3 Monnasit CA2 Political Company Law in Myanmar Large retail requires 40% local shares Minimum USD 50000 Share Capital Permit Required from the Myanmar Investment Commission
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PWC, 2016 Group 3 Monnasit CA2 Political Special Economic Zones
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Trading Economics, 2016; CIA World Factbook, 2016; United Nations Development Programme, 2015 Group 3 Monnasit CA2 Social Population
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CIA World Factbook, 2016 Group 3 Monnasit CA2 Social Population Language: Burmese Median Age – 28 years old
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bcgperspectives, 2013 Group 3 Monnasit CA2 Social Population
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Euromonitor, 2016 Group 3 Monnasit CA2 Social Trends
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The Nielsen Company, 2015 Group 3 Monnasit CA2 Social Trends
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World Bank, 2015 Group 3 Monnasit CA2 Technological Internet Users
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World Bank, 2015 Group 3 Monnasit CA2 Technological Mobile Subscriptions
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Group 3 Monnasit CA2 Environment Agriculture Expansion Physical proportion of land area devoted to agriculture has risen 20% over the past 20 years, in permanent crops accounting for Half the expansion. Asian Development Bank, 2015
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Asian Development Bank, 2016 Group 3 Monnasit CA2 Environment Road Construction Major road projects that are either planned or under construction, E.g. Bangkok–Daiwei road corridor, the northeastern linking highway to India, and highways linking Kalewa to Yargyi and Monywa.
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World Bank, 2015 Group 3 Monnasit CA2 Environment Electricity
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  • Fall '16
  • John Smith
  • Dairy Farm International Holdings, ca2, gee sing

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