Module 2 SLP.docx - ETH501Business Ethics(2017SEP05FT-3...

Info icon This preview shows pages 1–4. Sign up to view the full content.

View Full Document Right Arrow Icon
ETH501Business Ethics (2017SEP05FT-3) LINEAR REGRESSION AND SIMPLE EXPONENTIAL SMOOTHING (SES) FORECASTING BUS520 Business Analytics and Decision Making Rey D’Angelo
Image of page 1

Info icon This preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
ETH501Business Ethics (2017SEP05FT-3) Introduction Diligent Consulting Group (DCG) has been contracted by New Star Grocery Company to perform a study on the performance of sales in contrast to their customer traffic. DCG has created a forecasting method that uses the Linear Regression (LR) technique with previously collected data of Total Monthly Sales in a 12-month period along with Customer Traffic for the same 12-month period. DCG decided to provide a second form of forecasting method called the Single Exponential Smoothing method. DCG will then compare the results and provide a recommendation. Linear Regression The Linear regression uses the 12-month period to forecast Year 2 sales with the formula [Y=b0+b1x] resulting in the below dataset. 2 | P a g e
Image of page 2
ETH501Business Ethics (2017SEP05FT-3) Linear regression is a basic and commonly used type of predictive analysis.
Image of page 3

Info icon This preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 4
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern