BUS520-Module 4 SLP Examples-Practice.xlsx

BUS520-Module 4 SLP Examples-Practice.xlsx - Value Measure...

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Value Measure U-Value Market Behavior Product choices 0.4 Want high value 50 50 >>> High V, High C 26 26 0.6 Want avg value 10 10 0.4 Want high value 8 8 Avg V, avg C 26 26 24.2 24.2 0.6 Want avg value 35 35 Consult the expert 0 0
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Market behavior Expert High value Avg Value Says "wants high value" 0.85 0.08 Says "wants avg value" 0.15 0.92
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Market Behavior Product choices 0.4 Want high value High V, High C 26 26 0.6 Want avg value 0.4 Want high value Avg V, avg C 24.2 24.2 0.6 Want avg value 37.27617 >>> High V, Hi 37.27617 45.04 0.388 Says "want High V 45.04 45.04 Avg V, avg 11.348 Consider >>> Consult Expert 37.2762 37.2762 High V, Hi 13.92 0.612 Says "wants Avg V 32.354 32.354 >>> Avg V, avg
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32.354
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Value Measure U-Value 50 50 10 10 38.8% 61.2% 100.0% 8 8 35 35 0.876 Want high value 50 50 igh C 45.04 0.124 Want avg value 10 10 0.876 Want high value 8 8 g C 11.348 0.124 Want avg value 35 35 0.098 Want high value 50 50 igh C 13.92 0.902 Want avg value 10 10 0.098 Want high value 8 8 g C
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32.354 0.902 Want avg value 35 35
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40% 60% Market behavior Expert High value Avg Value Says "wants high value" 85% 8% Says "wants avg value" 15% 92% Expert Says "wants high value" 34.0% 4.8% Says "wants avg value" 6.0% 55.2% Conditiional Market behavior Expert High value Avg Value Says "wants high value" 87.6% 12.4% 100% Says "wants avg value" 9.8% 90.2% 100%
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Value Measure U-Value 0.7 Lef 25 25 Alternative 1 23.5 23.5
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