Chapter-7-Memory.pptx - Memory Chapter 7 The Foundations of...

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Memory Chapter 7
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The Foundations of Memory Memory - The process by which we encode, store, and retrieve information.
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Sensory memory - The initial, momentary storage of information, lasting only an instant. Short-term memory - Memory that holds information for 15 to 25 seconds. Long-term memory - Memory that stores information on a relatively permanent basis, although it may be difficult to retrieve.
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Sensory Memory A momentary flash of lightning iconic memory- reflects information from the visual system. Echoic memory- stores auditory information coming from the ears. Haptic memory -represents a database for touch stimuli
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Short-Term Memory the memory store in which information first has meaning, although the maximum length of retention there is relatively short. Chunk- A meaningful grouping of stimuli that can be stored as a unit in short-term memory. Rehearsal - The repetition of information that has entered short-term memory.
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Working Memory Working memory- A set of active, temporary memory stores that actively manipulate and rehearse information. -contain a central executive processor that is involved in reasoning and decision making visual store specializes in visual and spatial information the verbal store holds and manipulates material relating to speech, words, and numbers. The episodic buffer contains information that represents episodes or events Working memory permits us to keep information in an active state briefly so that we can do something with the information.
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