SWOT MATRIX-2.docx - SWOT MATRIX Strengths 1 Steady net income($1,635 Weaknesses 2 3rd highest sales($24,451 1 New Law Regulations(New Laws probed fines

SWOT MATRIX-2.docx - SWOT MATRIX Strengths 1 Steady net...

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SWOT MATRIX Strengths 1. Steady net income ($1,635) 2. 3 rd highest sales ($24,451) 3. Well positioned in family market 4. Highest dealer (481) 5. Highest unit share (16.7%) 6. Cater to 90% of the market 7. Only company in the economy segment Weaknesses 1. New Law & Regulations (New Laws probed fines due to not meeting safety requirements) 2. Distribution Management & Conflict 3. Disaster Recovery Planning 4. Increasing Oil Prices (Prices Doubled in December and raise concerns grow for the next year) 5. Competitors (Upgrades occur often for our top competitors) 6. Low manufacturing capacity 7. Lowest selling firm in the family segment Opportunities 1. Expand in the Economic sector (Start new concept) 2. Upgrade major facets of out 2 top
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